The 2,847 EUR Scheduling Mistake Most Entrepreneurs Make
I was spending 2.3 hours weekly playing "scheduling ping-pong." At 125 EUR/hour (my consulting rate), that's 2,847 EUR per month in lost opportunity cost.
I tracked my time for 30 days.
The shocking discovery:
I was spending 2.3 hours weekly playing "scheduling ping-pong."
At 125 EUR/hour (my consulting rate), that's 2,847 EUR per month in lost opportunity cost.
Just from coordinating calendars.
The Email Tennis Trap
Here's how it happens:
Monday 9 AM: "Let's hop on a call next week "Monday 11 AM: "Sure! How about Tuesday 2 PM?" Monday 3 PM: "Conflict. Wednesday morning?"
Tuesday 8 AM: "Traveling Wednesday. Thursday afternoon?" Tuesday 2 PM: "Back-to-back meetings Thursday. Friday?" Wednesday 10 AM: "Friday's no good. Week after?"
By email #6, the lead has cooled. By email #8, they've found someone else.
The One-Click Solution Hiding in Plain Sight
Most solopreneurs think they need expensive tools.
Wrong.
Google already built the solution:
- Native appointment scheduling in Google Calendar
- Auto-suggestions in Gmail replies
- Zero monthly fees
- Works with your existing setup
The 10-Minute Setup That Changed Everything
Minute 1-3: Create Your Schedule Google Calendar → Create → Appointment Schedule Set your real availability (not just open slots)
Minute 4-6: Design Meeting Types
- Quick call (15 min)
- Discovery chat (30 min)
- Strategy session (60 min)
Minute 7-10: Train Gmail Reply to scheduling emails using the suggested booking link Gmail learns your pattern.
The Compound Effect
Week 1: Save 2+ hours Month 1: Save 8+ hours
Year 1: Save 104+ hours (that's 13,000 EUR+ at 125 EUR/hour)
But here's the real kicker:
You book 23% more meetings.
Why? Zero friction.
When someone can instantly see your availability and book themselves, they don't procrastinate.
They don't forget.
They don't get distracted by other priorities.
They just book.
What Your Competition Is Doing Wrong
They're still playing by 1995 rules:
"I'll check my calendar and get back to you" "Let me see what works for my schedule"
"I'll send some times that work"
Meanwhile, you're responding with :"Here's my calendar link"
Game over.
Beyond Scheduling: The Bigger Lesson
This isn't really about calendars.
It's about systematizing every friction point in your business.
Every unnecessary back-and-forth is:
- Lost revenue
- Damaged reputation
- Missed opportunities
- Increased stress
Find the friction. Build the system. Scale the results.
Question: What's the biggest time-waster in your business right now?